They called ARB and within one week, we were moving and grooving with the Federated Sample team to plan SampleCon 2013.  SampleCon was a huge risk for Federated Sample because any costs not covered through sponsorships and registration fees would fall on their shoulders.  With ARB on their team, Federated Sample was successful in launching a conference that brought together over 70 leaders in the sampling industry, generated revenue and increased brand awareness.  As a result of ARB’s involvement, SampleCon will be hosted annually and will continue to be the conference for users and buyers in the sampling industry.